Rio Rise

Rio Rise is an innovative coffee company specialised in coffee infused with collagen.

The Rio Rise wordmark is crafted using a custom font that embodies the brand’s commitment to innovation and wellness. The design leverages the intersection of straight and curved lines to reflect the harmonious blend of coffee and collagen, highlighting the dual benefits of the product. Two distinct lines are used as visual representations: one for coffee and the other for collagen, each rendered in the chosen colors of deep brown and light blue. These colors not only symbolize the essence of coffee and the freshness of wellness but also work together to create a balanced and cohesive aesthetic. The equal weight of both lines signifies the premium quality and innovative synergy of the coffee and collagen blend offered by Rio Rise.

Art direction:
Modern, High-end and Wellness

Services:
Brand identity design